You know they work. You've seen other people in your industry running them and getting results.
You know that posting organically to the same audience, hoping someone new stumbles across you, has a ceiling - and you're hitting it, with the same people liking your posts every time.
But every time you open Meta Ads Manager, something stops you from getting started.
Maybe it's that you find the interface confusing. Or there are warnings you don't understand. You're not sure if you've set things up right, or if something you click is going to break something else, get your account flagged, or waste money you can't afford to lose.
So you close the laptop. Tell yourself you'll sort it properly another time.
Except that "another time" never comes.
Not because you're not capable of doing this. But because you'd just feel better with someone sitting with you and walking you through what to do step by step, so that you know it's done right.
That's what this is.